MS: No more Xbox 360 price drops planned

Written by Joe Martin

November 3, 2008 | 11:16

Tags: #xbox-360-price

Companies: #microsoft

Microsoft reckons that the current line of Xbox 360 models are great value for money - so great in fact, that there'll be no more price cuts for many, many years.

Xbox UK boss Stephen McGill said in an interview with Videogamer that the previous price reductions make the Xbox 360 affordable enough for anybody right now and that no further price cuts will come for a while yet.

"I'm not going to speculate where [the price] might go in five or ten years time," said McGill.

"But we've obviously just reduced the price and that's because we can pass the cost reductions we have straight on to consumers."

Currently, the Xbox 360 Arcade pack is the cheapest console from this generation on the market at £129.99 GBP, though it is crippled by the lack of a hard drive. The 60GB model is the next step up from that at £169.99 GBP, while the Elite takes it a step higher for £229.99 GBP.

"We're a great price now," he added. "I'm not dropping the price for many, many years in the future, I would suspect."

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