Back in August, AMD issued Intel a challenge
. Printed in major American newspapers such as The Wall Street Journal
and USA Today
, the challenge was to put the two companies' dual-core processor in a boxing ring and let them duke it out for the crown of Ultimate Dual-Core Champion.
"A head-to-head match using industry-standard benchmarks will arm customers with the information necessary to determine which company can best meet their computing needs." said Marty Seyer, corporate vice president and general manager, Microprocessor Solutions Sector, AMD. "The gauntlet has been thrown down, it is time to cut through the hype, and demonstrate who the industry’s leader in x86 dual-core processing is today."
AMD even went so far as to set up a website, www.amd.com/duel
for the purposes of goading their rival into accepting this challenge.
Fast forward nearly four months and the news
from Sunnyvale, California today is that AMD declared themselves the "winner" of this Dual-Core Duel after the deadline lapsed and Intel were a no-show.
"The performance benchmarks are in and our competitor’s lack of response to our challenge is further validation of AMD’s multi-core leadership," said Seyer today.
In something of a bold departure from the normal, corporate PR path, AMD have released a David Letterman / Tonight Show-style Top 10 List of reasons why Intel declined to participate.
Top 10 reasons Intel did not participate in AMD's Dual-Core Duel10.
Tried to follow their own roadmap to get to the duel
Decided to take the "front-side bus" to the duel; got stuck in a bottleneck
The "Intel Inside" stickers they used to package the cored together keep melting
Too busy rearranging the deck chairs on the Itanic
"Hey, we don't expect anyone to actually buy these things!"
Didn't want to compete when they realized that they duel would involve actual "rules" of fair competition
They couldn't get a permit from the fire department to emit that much heat
No systems available yet - protective clothing used by manufacturers only safe for up to 149 watts
Dell told them they weren't allowed to participate
and the number one reason Intel didn't accept the dual-core duel:
1. Moore's Law has been replaced by "Paul's Paradox": the number of cancelled products per year at Intel will double every year after the introduction of the AMD Opteron processor.
Controversial stuff indeed. If you hadn't read it with your own eyes from the official AMD PDF file
you would have accused us of making it up. In fact, there's an idea. For a bit of fun, hit our News Discussion forum
and post your own Top 10 list.
If you're wondering the real
reasons behind Intel's no-show, the answer would appear to be that they would be thoroughly thrashed by AMD. We were denied the official bout, but ZDNet has posted their own head-to-head
with AMD Athlon 64 X2 battling with Intel Pentium D processors. You might have already seen a near-identical article on CNET
The chips were tested for performance in Gaming, Multitasking, Photo editing, MP3 encoding, Video and for Value. The verdict was unanimous: AMD by 7 to nil.
Intel can look forward, however, to a victorious 2008, if new reports are to be believed
. The firm is putting its faith in a technology called CSI, which is designed to outperform HyperTransport as a bus standard. CSI will be implemented on future chips which will also include a memory controller onboard.