Screw the Nano! No, wait...

Written by Brett Thomas

September 27, 2005 | 19:57

Tags: #ipod #itunes #nano #steve-jobs

Companies: #apple #motorola

Motorola's CEO, Ed Zander, held a press conference earlier this week to get some things off his chest. Apparently, he wanted to say a few words about the company's wonderful new marriage with Apple, and what he views as their beautiful offpsring: the ROKR iTunes phone.

The honeymoon must be over.

"Screw the Nano," Zander stated. "What the hell does the nano do? Who listens to 1,000 songs?"

I'm willing to bet the floor went so quiet you could hear a pin drop.

Motorola PR immediately went on the defensive, according to BetaNews. In a statement released nearly immediately after, they disclaimed the comment as a joke and explained it thusly:

"During the Q&A session one questioner repeatedly and insistently asked what Zander thought of the Nano. Jokingly, Zander said he wasn't there to talk about the Nano - but to talk about the next big thing happening in the industry - the fusion of the phone and music. ROKR with iTunes was a good beginning, he said, and there's more to come."

Insert nervous laugh here. Moto continued by saying that IGN, the news source that published the comment, pulled the entire statement out of context (how you pull that out of context is unknown by this writer). Let's hope Steve-o found it as comical as Zander did.

If he was pestered about the Nano, Zander has a lot to be irritated about. The ROKR phone has been met with lukewarm (to put it nicely) enthusiasm, with complaints of battery life and sound quality topping a giant pile of issues. Compared to the success of the Nano, it could be easy to see where Moto might feel a little like their ego has been bruised. It has also been rumoured that the phone was ordered to only carry 100 songs by Apple, in order not to compete with the newest lines of the iPod.

So what do you think? Is the ROKR really the wave of the future, converging all your aural hopes into one small unit? Or do you believe that some things are better left apart? And what of Zander's stand-up routine? Come talk about this comedy of errors on the forums.
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