Ageia signs on 1C entz

Written by Wil Harris

June 27, 2006 | 15:55

Companies: #ageia

MOUNTAIN VIEW, Calif. – June 27, 2006 - AGEIA™ Technologies, Inc., the pioneer in hardware-accelerated physics for games, today announced that Russian publisher 1C Company has signed a publisher-wide licensing agreement for AGEIA PhysX™ technology. The leading publisher and distributor of computer games in Eastern and Central Europe, 1C Company publishes and distributes titles from leading Eastern European developers, as well as titles of international publishers for the local market.

1C Company also has internal game development studios and a variety of external developers that will benefit from 1C Company’s license for AGEIA PhysX technology. As a result, gamers in the Russian market will soon have access to a broad selection of physics-optimized games that support the AGEIA PhysX processor, the industry’s first and only dedicated physics processing unit. 1C Company developers are currently incorporating the AGEIA PhysX SDK into several new games, with the first titles supporting the AGEIA PhysX Processor scheduled to be released later this year.

AGEIA PhysX Accelerator cards are available now from ASUS and BFG Technologies and in game PCs from Dell, Alienware, Falcon Northwestand others.

“AGEIA PhysX technology gives our development studios access to features that they could only dream about a short while ago,” said Nikolay Baryshnikov, International Sales Director of 1C Company. “Our agreement with AGEIA marks a new era in games, and we hope this is only the beginning of a long and successful relationship between the two companies.”

“As the largest publisher in in Eastern and Central Europe, 1C Company is a valuable strategic partner in expanding our presence in this important market for games,” said Kathy Schoback, vice president of content acquisition at AGEIA. “With more and more games integrating AGEIA PhysX technology, it won’t be long before the AGEIA PhysX processor is standard equipment for gaming rigs in Russia.”
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