BenQ announces an exciting new partnership with distributer CSE

Hemel Hempstead, UK, 20th January: BenQ, the market leading manufacturer of DLP projectors has today announced an exciting new partnership with the highly regarded and well renowned UK distributor CSE. The agreement involves the distribution of BenQ’s new and highly innovative, high end home cinema projector range, and will stabilise and strengthen BenQ’s channel for 2010 with a dedicated “high end” home cinema projector distributor. The deal brings the number of BenQ UK’s distributors to five.



BenQ latest home cinema projector range to be distributed by CSE includes the W1000, W6000, W6500 and W5000 models. BenQ’s advanced home cinema projector range incorporates leading technologies for luxury performance and convenience, providing the user with cinema-class entertainment at home. Engineered with Texas Instruments’ DLP® technology, the range comprises front-projection single-chip models, which deliver outstanding HD cinematic enjoyment via advanced features such as BrilliantColor™ processing, high brightness, and high contrast ratios. The projectors’ high-end specifications range from Hollywood Quality Video (HQV™) processing, advanced lamp technologies and customisable colour preferences; through to dual HDMI, super long lamp life, and Panamorph® compatibility. These features are selectively incorporated within each model, distinguishing the BenQ home cinema projector range as extremely well-equipped contenders in the luxury 1080p home cinema market.



Commenting on the agreement, Royce Lye, Product & Marketing Manager at BenQ UK said “We are delighted to be partnering with CSE for the distribution of our new and exciting home cinema projector range. We are set to increase our presence in the home cinema projector market with the planned launch of further home cinema projectors during 2010. The partnership with CSE is the final piece of our channel portfolio jigsaw ensuring that we now have agreements with a strong mix of both specialist and broad-line distributors.”



Ian Severs at CSE adds “BenQ is a highly versatile, progressive and innovative manufacturer with a big future and so we’re proud to be able to use our proven expertise and experience in the CEDIA channel to help bring these virtues into focus.”



For more information on BenQ home cinema projector range and full line of products please visit BenQ.co.uk

About BenQ Corporation

BenQ Corporation, a leading provider of networked digital lifestyle devices, is a multi-faceted company with strengths in mobile communications, visual display and network and digital convergence technologies. BenQ offers unrivalled breadth and depth of products and integrated technologies across platforms through the brand promise of “Bringing Enjoyment and Quality to Life,” including digital projector, LCD monitors, LCD TVs, digital cameras, mobile phones, laptop PCs, storage devices, media and human interface devices such as mice and keyboards. 2007 revenues of BenQ Corporation exceeded US$1.83 billion dollars.*1



n About BenQ Group

The BenQ Group is currently comprised of 12 companies that operate independently while sharing resources and leveraging synergies among them. The BenQ Group companies include BenQ Corporation, AU Optronics Corporation (world’s top 3 manufacturer of large-size TFT-LCD panels), Qisda Corporation, Darfon Electronics Corporation, Daxon Technology Inc., Daxin Materials Corp., BenQ Guru Software Co., BenQ Hospital, Darwin Precisions, Ltd, Raydium Semiconductor Corporation, Cando Corporation and Wellypower Co., Ltd. 2007 revenues of BenQ Group exceeded US$26 billion dollars.

*1 including consolidated revenue of branded business before being separated from manufacturing business.