NXP to unveil new set-top box and DVR innovations at IBC 2009

Showcasing cutting-edge technologies that help manufacturers enhance device performance while saving power and reducing cost



WHAT: NXP Semiconductors to unveil next generation set-top box and DVR platforms and range of new entertainment technology innovations for digital home



WHEN: September 11 – 15, 2009



WHERE: NXP demo suite, Hall 1, Amsterdam RAI, Europaplein 22

(room details to be shared on confirmation of meeting booking)

At IBC 2009, NXP Semiconductors will be demonstrating some of the most ground-breaking new set-top box and digital video recorder (DVR) technology innovations, designed to improve system performance while reducing cost, power and complexity for system manufacturers. New technology innovations will include:



· The first fully-integrated 45nm platform for mainstream set-top box and HD DVR services. NXP will showcase the world’s first fully integrated 45nm set-top box platform featuring 3D core from Imagination Technologies, industry-leading power consumption while supporting various Internet codecs, OTT video-service formats, and Blu-ray video quality. It enables 3D EPG and gaming, too.

· HD DVR solution with NDS Evolution middleware for pay-TV markets. NXP has integrated NDS Evolution middleware onto CX2450x, a highly integrated SoC solution for HD set top box, enabling operators and OEMs bring new digital pay-TV service and interactive TV applications with reduce time to market and design cost.

· MoCA-enabled multi-room DVR reference design: Based on NXP’s STB SoC and Entropic’s MoCA 1.1 compliant single chip, the reference design will largely reduce the cost of multi-room DVR.

· A new IPTV reference design that combines NXP’s CX2540x single-chip set-top box SoC with an interactive content platform from Active Video Networks

· Multi-room viewing with Wi-Fi, using NXP’s STB225 platform to provide web-based content via a cloud server.

· Highly integrated DVB-C and IP set-top box platform that combines standard definition cable programming with IP connectivity for enhanced services such as video-on-demand, interactive EPG and games.

· A full working demo of the high-end LCD TV550 system. NXP will present a full working demonstration of its TV550 system, the first digital TV SoC created on an advanced 45nm process, integrating class-leading levels of functionality, including NXP’s best-in-class MAPP ME/MC frame rate conversion technology.