UBISOFT® AND GEOEYE INTEGRATE SATELLITE IMAGERY INTO TOM CLANCY’S H.A.W.X™

August 28, 2008 | 18:05

Companies: #ubisoft

Tom Clancy Game to Use Photo-Realistic Satellite Images to Portray Real World Backdrop for Air Combat Video Game

London, UK – August 27, 2008 – Today, Ubisoft and GeoEye, Inc. announced that GeoEye, a premier provider of satellite, aerial and geospatial information, has provided high-resolution images taken from its commercial Earth-imaging IKONOS satellite for integration into Tom Clancy’s H.A.W.X for the Xbox 360® video game and entertainment system from Microsoft, the Sony PLAYSTATION®3 computer entertainment system and on Windows-based PC. Tom Clancy’s H.A.W.X will be available in early 2009.

The H.A.W.X development team is working closely with specialists at GeoEye to integrate realistic satellite images for every location throughout the game, including Rio de Janeiro, Cape Canaveral and the Middle East. With more than 16 international locations in the game, every mission will have players flying over GeoEye-provided satellite imagery in a three-dimensional environment creating an unparalleled, dogfighting experience.

GeoEye’s IKONOS satellite was the world’s first commercial Earth imaging satellite and its imagery is currently being used for US national security, mapping, air and marine transportation, environmental monitoring and insurance risk management. The amazing quality and detail of the IKONOS images will lend realism to Tom Clancy’s H.A.W.X giving gamers a feeling of immersion that will plunge them into the air combat mission of the game.

“High-resolution satellite imaging is moving from the black world of intelligence to the white world of commerce and Tom Clancy’s H.A.W.X will bring that reality to gamers,” said Mark Brender, vice president, corporate communications and marketing at GeoEye. “With video game graphics becoming more realistic, the use of high-quality photographic ground textures in H.A.W.X adds true photo-realism to the air combat experience.”

During the development process the H.A.W.X team has also worked with the U.S. Geological Survey and the Center for Earth Resources Observations and Science (USGS/EROS) to understand how to best create a topographical ‘underpinning’ for the satellite imagery, creating a very realistic representation of the Earth.

“We are extremely grateful to GeoEye for their collaboration with Ubisoft and pleased with the level of quality and service we’ve received,” said Travis Getz, authenticity coordinator for the H.A.W.X development team. “GeoEye’s amazing imagery, combined with the intense aerial combat experience in H.A.W.X, makes this a perfect partnership for everyone--especially gamers.”

About Tom Clancy’s H.A.W.X

Developed by Ubisoft's Bucharest studio, Tom Clancy's H.A.W.X delivers an intense and authentic aerial combat experience by fully leveraging the benefits of the next-generation platforms. The story begins in the year 2014. As the era of the nation-state draws quickly to a close, the rules of warfare evolve even more rapidly. More and more nations become increasingly dependent on private military companies (PMCs), elite mercenaries with a lax view of the law. The Reykjavik Accords further legitimize their existence by authorizing their right to serve in every aspect of military operations. While the benefits of such PMCs are apparent, growing concerns surrounding giving them too much power begin to mount

Tom Clancy's H.A.W.X is the first air combat game set in the world-renowned Tom Clancy video game universe. Cutting-edge technology, devastating firepower and intense dogfights bestow upon this new title a deserving place in the prestigious Tom Clancy franchise. Soon, flying at Mach 3 becomes a right, not a privilege.

Click here to take a look at 3 screenshots from areas of the game with corresponding satellite imagery and 4 renders of the IKONOS satellite.

For more information on Tom Clancy's H.A.W.X, please visit www.hawxgame.com or www.ubi.com.

For more information about GeoEye and the IKONOS and GeoEye-1 satellites, please visit www.geoeye.com/.

About Ubisoft

Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft has teams in 28 countries and distributes games in more than 55 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. For the 2007-08 fiscal year Ubisoft generated sales of 928 million euros. To learn more, please visit www.ubisoftgroup.com.

About GeoEye

GeoEye is the premier provider of geospatial information for the national security community, strategic partners, resellers and commercial customers to help them better map, measure and monitor the world. The Company is recognized as the industry's trusted imagery expert for delivering reliable service and the exceptional quality of its imagery products and solutions. It operates a constellation of Earth imaging satellites, mapping aircraft and has an international network of ground stations, a robust imagery archive, and advanced imagery processing capabilities for developing innovative geospatial products and solutions. Once launched early next month, the GeoEye-1 satellite, will be the world's highest resolution and most accurate commercial imaging satellite. The Company also provides support to academic institutions and non-governmental organizations through the GeoEye Foundation. Headquartered in Dulles, Virginia, GeoEye is a public company listed on the Nasdaq stock exchange under the symbol GEOY. It maintains a comprehensive Quality Management System (QMS) and has achieved company-wide ISO accreditation. For more information, visit www.geoeye.com/.

About USGS/EROS:

The U.S. Geological Survey (USGS) employs the best and the brightest experts in providing reliable scientific information to describe and understand the Earth; minimize loss of life and property from natural disasters; manage water, biological, energy, and mineral resources; and enhance and protect our quality of life. By integrating their diverse scientific expertise, the USGS is able to understand complex natural science phenomena and provide scientific products that lead to solutions. Every day the 10,000 scientists, technicians, and support staff of the USGS are hard at work in more than 400 locations throughout the United States. The USGS does not endorse or promote any private company or product. www.usgs.gov/

The Center for Earth Resources Observation and Science (EROS) is a data management, systems development, and research field center for the U.S. Geological Survey's Geography Discipline. Headquartered in South Dakota, EROS has approximately 600 employees and houses one of the largest computer complexes in the Department of the Interior. edc.usgs.gov/

© 2008 Ubisoft Entertainment. All Rights Reserved. H.A.W.X, Ubisoft, Ubi.com and the Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries.

"PlayStation”, "PLAYSTATION” and "PS” Family logo are registered trademarks of Sony Computer Entertainment Inc.

Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies and are used under license from Microsoft. Software platform logo (TM and ©) EMA 2006.
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